Texas Tech Physicians of Lubbock has made much progress over the past few years resulting in better financial performance, higher patient satisfaction, and a concerted effort in business development. The Business Development COPIC has focused on the increase of our percentage of premium payer patients and has resulted in improvement from about 32 percent five years ago, to about 45 percent now – the same work resulting in more revenue for Texas Tech Physicians.

Now the Business Development COPIC has taken on the challenge of addressing the monitoring and improving our internal referrals. If we can keep our referrals within Texas Tech Physicians, instead of sending them out, we have the great potential of improving our financial and eduational numbers and providing seamless care to our patients.

This can be another great example of working smarter, not harder and keeping patients in-house, that will help us accomplish all of our goals and objectives. The first step is to implement a monitoring and reporting system, which we hope to have in place by Sept. 1, and then to actively identify ways to positively impact the number of internal referrals.